Donna Shovlin
President & CEO
Pastries 4 Pets Inc
After spending over a decade working in her own, award winning, dog bakery Donna educates Entrepreneurs in starting and operating dog treat businesses. She holds a BA from the University of Connecticut.
David Shovlin
VP of Sales & Marketing
Pastries 4 Pets Inc
David has over 34 years of experience in Sales & Marketing and continues to consult small business owners to turn their businesses into successful ventures. He attended the Connecticut School of Broadcasting.
Kelsey Ringuette
Digital Media Specialist
Kelsey has over 5 years of Digital Marketing expertise. She graduated from Northern Arizona University and holds a Bachelors Degree. She specializes in Social Media Marketing, Business Strategies, and Search Engine Optimization
Matt Hatfield
Website Designer
Matt has over 15 years of experience in Digital Media. He is the owner of Hatfield Creative, a design studio specializing in small & large business branding. He holds a degree in Visual Communication and Graphic Design.
Intensive Training: 2 days full of content, guides, PDFs, hands on training for your personal website. (Please bring your laptop, or printouts, computers are not included)
Meals: Breakfast, Lunch, Water and Snacks are included each day
Community: Our students come from all over (mostly USA) and all share your passion to spoil dogs, like minded entrepreneurs are the best friends you can have!
Dog Treat Businesses who already have a website on a platform such as; Shopify, Wix or Square. If you do not have a website you can attend but will need to do extra "homework" prior to the training so that you can participate in the hands on portions of website training.
Entrepreneurs who want to be successful at selling dog treats online
Bakers who have already started their business or who have their business almost up and running
Dog Treat Businesses who want to make more money and are willing to apply the training lessons to their business
Laptop owners, please bring your laptop to this training so you can actively work on your website during the workshops. If you do not own a laptop you can print out your website pages to take notes on; then update them afterwards.
Bakers who do not care what their business website looks like
Bakers who are not passionate about succeeding in their dog treat business
True beginners, this is not a how to start a dog bakery course but we do have an online course for you! Please explore our selection of virtual courses here.
"I attended 2 fun filled, knowledgable events and I walk away with so much info every time. The speakers are always amazing and helpful."
"I learned so much valuable information that I cannot wait to attend more workshops."
"I've been in business for over 8 years and learned so many new skills with this training. These trainings are great if you have been in the industry for years or you a newbie."
"I enjoyed all aspects of this training and learned a lot. Networking with other amazing dog treat business owners sharing tips and techniques
was also great."
Fairfield Inn & Suites - Enfield
Enfield has numerous places for lodging including Air Bnb's. The MGM Casino in Springfield, Mass is also in driving distance if you would like to stay there. Surrounding towns include: Suffield, CT, Somers, CT and East Longmeadow, MA.
Explore Springfield CT
If you are traveling with a friend, there is plenty of lodging, exploring and fun located across the border in nearby Springfield, Massachusetts.
BDL Airport
The airport is only 20 minutes away from the Pastries 4 Pets Dog Treat Training Academy.
Sorry there are no extra discounts but your guests can always enjoy day trips while you are in training. We are already giving everyone a huge discount, these trainings are worth 4x the amount that we charge.
In order to implement your lessons hands on with our instructors during the workshops, yes, your laptop is highly recommended. However, you can print out the pages to your website and take notes to apply the improvements on your own after you get home.
It is highly recommended that you already have an Ecommerce website so we can truly assist you on improving its design and content. Your website address will be needed for us to analysis prior to the training.
If you do not already have a website you can email us at [email protected] and ask us what you will need to do for "homework" prior to signing up for this training. Please note, we will be unable to do a website analysis because you don't have one yet.
The trainings start at 9AM and end by 5PM est. (The included breakfast is served at 8:30AM) There is also a possible Happy Hour on Friday after the last session. We are fortunate to have a wonderful winery/brewery in our complex!
For cancellations, please email us with a valid reason 30 days prior to the event so we can offer your seat to someone on our waitlist and refund you. If you become ill closer to the event please email us; a physicians note might be required for any possible refund or credit. *merchant processing fees will not be refunded, as they are not refunded to us either. *Speakers are subject to change.
You will leave the training with everything you need to improve your business website. Afterwards it will be up to you to apply everything you learned, remember, what you put into your business is what you get out of your business.
Enrollment Starts in April 2024